MAC X DANNA

MAC COSMETICS’ VIVA GLAM 30TH ANNIVERSARY CAMPAIGN CELEBRATED THE BRAND’S GLOBAL IMPACT AND LEGACY, MARKED BY THE “BILLION DOLLAR BALL” IN NEW YORK CITY AND FEATURING GLOBAL AMBASSADORS DANNA PAOLA AND KIM PETRAS.

BELLWETHER SUPPORTED ARTIST RELATIONS AND TRAVEL COORDINATION EXCLUSIVELY FOR DANNA PAOLA AND HER TEAM, SERVING AS A DEDICATED POINT OF CONTACT FOR ALL TRAVEL AND LOGISTICAL NEEDS. SCOPE INCLUDED BOOKING INTERNATIONAL FLIGHTS, MANAGING CAR SERVICES, AND COORDINATING ALL ARRIVALS AND DEPARTURES IN ALIGNMENT WITH CAMPAIGN PROGRAMMING.

ON-SITE, BELLWETHER PROVIDED REAL-TIME SUPPORT TO ENSURE SEAMLESS MOVEMENT AND A POLISHED, HIGH-TOUCH EXPERIENCE ACROSS ALL TALENT APPEARANCES AND ACTIVATIONS.

EVENT PRODUCTION AGENCY: REPLICA